Straight to the point. I have been observing exactly since the beginning of April 2020: low-quality traffic growth from Yandex search results; a significant increase in low-quality traffic from the contextual advertising service “Yandex.Direct”; 90% surge in low-quality organic traffic in the Moscow region; a surge of low-quality paid traffic […]
The introduction of the SEO concept of “experience”
Trust is the mechanism by which evaluators determine whether a page is “accurate, honest, safe and reliable” (p. 27). The degree of trust in a page depends entirely on its nature. Google gives an example of online stores that need a secure online payment system and good customer service. He […]
SEO cases
Next, they made tricky templates to expand semantics, that is, for each set of properties, meta tags were generated automatically, and pages were created on the fly, if there is a need (oh, the greatest programmers, thank you for just two questions that appeared to you after a multi-ton TK). […]
Useful updates about subsystems of Google
In any modern search engine, there are a significant number of heterogeneous ranking systems (each with its own set of factors), performing their own, independent tasks. Google has the following subsystems: ✅BERT it is an artificial intelligence system used by Google that allows us to understand how combinations of words […]
Recognition of unfair competition in SEO
Go here: Navigate to Triggers → New → Custom Event, enter the event name ipevent. Everything is ready, go to the preview mode, an entry about the IP address will appear there. The second way: through the server It all depends on the hosting. You can collect data, including IP […]
Zero result for a year, and then we came and increased traffic 10 times: saving the online auto parts store
This year turned out to be very rich in a variety of events, many of them taking place on a global scale. I have been promoting online stores for more than 10 years, but I really encountered some features from this case for the first time. Also, at the end, […]
Skyscrapper Linkbuilding: the subtleties of “white” link building
An absolutely white way of link building, invented by Brian Dean. Many people do not know about Skyscraper Linkbuilding, because it is often not accepted to work with such methods. What is the essence? Find content relevant to your niche. Find those who link to this content Make the content […]
Tips that do not work for search robots.
Official robots from search engines will see the original content without any problems, and the copymaster will receive misinformation and, in fact, crooked content. Doing this in an online store is a bit of a hassle (we just always do it with a margin, to the maximum), but for service […]
Money out of thin air: SEO tips
we grow SEO traffic to 200k and make 1.8 million rubles a month in a content project In this article, I will tell you how to put the squeeze on the top in Yandex and Google in modern realities. Here will be presented: the specific situation of the case, practical […]
The SUSP3 Search engine optimization rule
Regionality of the donor If we work in Australia (conditionally), then you should not use top-level domains from other geo (especially another language group). For example, you have a New Zealand – Canada – Australia grid, and linkbuilder offers a top-level domain of Canada for scoring. It would be logical […]