Linking documents is really important for promotion in the search and correct operation of the site. Next, let’s look at the types of links, and how they affect the ranking. Types of links Depending on the attribute: rel=”nofollow” – Preventing Comment Spam (Spam in comments). The attribute appeared in 2005 […]
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SEO Anti – cases
1. Hypermarket of building materials. I will not name the brand name, today we will do without names at all. You may have been there and even bought something. So, the start of work is the beginning of 2016. Quite standard work: collecting semantics, creating meta tags, shoveling the entire […]
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SEO manual: E-E-A-T: Experience, Expertise, Authority and Trust
And finally, we have the most significant disclosure of the updated Quality Assessment Manual: E-E-A-T: Experience, Expertise, Credibility and Trust. The quality of the main content – 3.2 Google has made some important changes to how the quality of the main content of the page should be evaluated. In the […]
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About a non-standard approach to niche SEO analysis – how to find topics
Spoiler – as usual, it will not do without SEO schemes from drug dealers and from murky niches Going into any business – the first thing I want to do is a thorough analysis of competitors. And in general, this is true. What does a webmaster/SEO specialist usually look at? […]
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Google Search Quality Rater Guidelines update 2023
Learn more about E-E-A-T. This article was prepared by Vladislav Osadchy, an analyst at SEOWORK. It is based on an analysis of changes in the Quality Rater Guidelines from December 14 by Lilly Ray. We will also leave a link to the review document on SQR. The information is most […]
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How to recognize fake traffic from competitors
The first call of competition The volume of clicks from contextual advertising has increased without increasing the budget. At the same time, the conversion rate in contextual advertising decreased slightly. The smooth growth of search traffic from region has begun without any reason for this. The number of sessions of […]